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MPD Goes Live!
Tired of sifting through the same old presentations, articles and online demos?
We just launched our own webinar series, MPD Live! featuring high level executives throughout various industries discussing topics like mobile, payments, banking, social media and the convergence of them all.
On December 16th, we held the first in our series: Survivor: Mobile Commerce Island featuring Virgin Mobile and Monitise Americas. And the tribe has spoken -- the torch is out for telecom. The full webinar and a podcast are coming soon! Request one or both today.
Mark your calendar for the next in our series Extreme Makeover: Banking Edition. Tuesday, January 27th at 11AM EST. Contact Abigail Adams at for more information.
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Starting Up: 6 Ways to Profit From Social Media Tools
December 15, 2008
Interesting ignites intrigue on social networking which is key according to Karen Webster, President of MPD as quoted in a recent SmartMoney article, "Starting Up: 6 Ways to Profit From Social Media Tools," by Diana Ransom. Also quoted is Mikołaj Jan Piskorski, MPD Managing Director and Harvard Business School Professor.
Google Gears Down for Tougher Times
December 3, 2008
A recent Wall Street Journal article, Google Gears Down for Tougher Times (by Jessica E. Vascellaro and Scott Morrison) explains that their mantra has always been to put long term projects ahead of the short term interests of shareholders but not anymore. Interviewed for the article is Tom Eisenmann, MPD Managing Director and Harvard Business School Professor, who points out “letting a thousand flowers bloom and letting many of them stall and go nowhere has worked well to this point, but if you want to be the dominant advertising network across every medium, you need more top-down management.”
Cartes & IDentification
November 4, 2008
David Evans presented at the World Card Summit, a special CEO roundtable event, at Cartes & IDentification in Paris. View the full 30-minute presentation of Innovation in Payments: How Data, the Cloud, Mobile Devices & Smart Card Technologies Will Drive Innovation or view a 10-minute condensed alternative version.
Former Wells Fargo Payments Executive Joins Market Platform Dynamics
October 29, 2008
Scott Peterson brings two decades of successful leadership in building profitable payments, information and emerging products platforms in the financial services sector. Peterson is the most recent executive to join MPD as part of an expansion to offer a wider range of expert services into fields such as social networking and experimental marketing. Download a pdf of FORMER WELLS FARGO PAYMENTS STRATEGY EXECUTIVE NAMED MANAGING DIRECTOR AT MARKET PLATFORM DYNAMICS.
Innovation in Payments
September 2008
Learn why new online advertising technologies, cloud-based computing, and the proliferation of Internet-connected mobile telephones and other handhelds will transform the shopping experience in ways will benefit both consumers and businesses. Please contact us to request a copy of Innovation in Payments by David S. Evans and Richard Schmalensee.
The Next Payments Frontier: Electronic Payment Acceptance and the Small Business Market
June 2008
A In this new MPD white paper, Karen Webster discusses the findings from a survey undertaken to to better understand the state of electronic payment acceptance in the small business market. Please contact us to request a copy of The Next Payments Frontier: Electronic Payment Acceptance and the Small Business Market.
The Role of Economics in Online Advertising
January 2008
Using the lens of the economics of multi-sided platforms, this new MPD White Paper provides insight into how online advertising drives profits for search providers, including Google.
Download an excerpt or contact us for more information.
B2B Online Purchasing and Payment Trends: How Small Businesses Buy and Pay Online
October 2007
A new white paper from Market Platform Dynamics on the online buying, payment and purchasing behavior of small businesses. In June 2007, MPD surveyed 721 small businesses in the United States spanning a variety of sizes, industries and geographies.
MIT Sloan Review: Designing the Right Product Offerings
Fall 2007 - David Evans and Karen Webster offer a framework for balancing the costs of developing and offering a rich line of products and services against customer demand for additional choices.
IDEAS: 5 Strategies for Newspaper Survival
September/October 2007 - David Evans and Karen Webster explain why newspapers must embrace alternative form factors in order to escape the fate of the typewriter.